How to Create Recurring Events on Squarespace
The direct answer: Squarespace doesn't have a native recurring events feature — and if you run regular programming, you've felt that. Every occurrence has to be created manually, or you need a third-party tool. This guide explains why, and walks through every real option available right now.
52 Events. All By Hand.
For two years, my company hosted a weekly roundtable series called Coffee Talk — a meetup at the Ace Hotel Chicago for entrepreneurs and creatives to find community, cultivate mentorship, and share their stories. Each week, a select group gathered over coffee while I moderated a conversation with a guest speaker. We had people join us from Glossier, General Assembly, comedian Alex Kumin, and dozens of other incredible guests.
It was one of the things I'm most proud of building. And for two years, every single one of those weekly events had to be created on our website by hand.
Same time. Same place. Same format. Every week.
And every week, someone on our team had to sit down, duplicate the previous event, remove the "(copy)" that automatically gets added to the title, update the date, update the guest speaker details, and publish it — before the guest speaker could share it with their own audience to drive attendance.
We always put it off. It wasn't hard, exactly. It was just tedious in that particular way that tedious things are — the kind of task that sits on your list getting nudged to tomorrow because it takes just enough mental bandwidth to feel like a thing you have to do, not a thing that just happens.
On weeks we forgot, or got behind, we felt it. Fewer attendees. Less amplification from the speaker. A smaller room. The connection between "event posted online" and "people show up" was direct and measurable, which meant the connection between "we forgot to update the calendar" and "smaller community" was direct and measurable to
That's the cost of manual recurring events. Not just the time it takes to create them — but everything that doesn't happen when you don't.
We weren't alone in this. Around the same time, we were also working with a mental health nonprofit that hosted weekly support groups. Same problem, different stakes. Every week, someone had to manually create that event so their community could find it, register, and show up. For a support group — where consistency and discoverability can matter to someone's wellbeing — the idea that a missed calendar update could mean someone didn't find their group that week was never far from mind. A scheduling tool that required that kind of manual overhead felt like it was working against the mission rather than supporting it.
I've thought about that a lot since. Recurring events aren't just a convenience feature. For organizations whose programming is regular, predictable, and community-serving, it's foundational infrastructure. It should just work.
Why Squarespace Doesn't Have Recurring Events (And Why It Matters)
Squarespace's Events feature is essentially a blog with a calendar view. Each event is an individual page. There's no data model underneath it that understands the concept of "this event happens on a schedule" — so there's nothing to build a recurrence pattern on top of.
This isn't a bug. It's an architectural decision that made sense for Squarespace's core use case — a beautiful, easy-to-manage website for small businesses — but that breaks down for organizations running regular programming. The platform was designed for someone posting events occasionally, not for a yoga studio posting 20 classes a week, a nonprofit posting weekly support groups, or a community org maintaining a monthly meetup series year-round.
Forum threads requesting recurring events date back at least to 2019. In the meantime, the organizations that need it most have been absorbing the cost quietly — in staff time, in missed posts, in community members who couldn't find their program because the calendar wasn't updated in time.
What Manual Recurring Events Actually Cost
The time cost is real but rarely calculated. Let's do the math for a moment.
If your organization runs one recurring event per week, and it takes 10 minutes to duplicate, update, and publish each occurrence — that's roughly 8.5 hours per year spent on a task that should take zero minutes, because the computer should do it.
For a nonprofit running three weekly programs — a support group, a volunteer orientation, and a community gathering — that's 25+ hours per year of staff time spent on calendar maintenance. Time that could be spent on the mission.
But the time cost is actually the smaller number. The bigger cost is what doesn't happen when the calendar isn't current.
Community members who check the calendar and don't see next week's event assume it isn't happening
Guest speakers or facilitators can't share the event with their own networks because there's no event page to link to
Search engines can't surface your programming to people who are actively looking for it
New members who find your organization can't see that you have consistent, ongoing programming — which affects whether they trust you enough to show up
For a mental health nonprofit running weekly support groups, the last point matters most. Someone who searches for a support group in your area and finds a website with a calendar that ends three weeks ago may reasonably conclude the programming has stopped. That's a community member who didn't find what they needed, for a reason that had nothing to do with whether the program was actually running.
How to Set Up Recurring Events on Squarespace Right Now
Since there's no native solution, here are the approaches that actually work — with honest tradeoffs for each.
Option 1: Manual Duplication (The Standard Workaround)
This is what most Squarespace users end up doing. Create your event once, then duplicate it for each future occurrence, updating the date and any time-specific details each time.
The process:
Open your existing event in the Squarespace editor
Duplicate the page
Remove "(copy)" from the title — Squarespace adds this automatically and it will publish if you forget
Update the date and time
Update any details that change between occurrences (guest name, topic, registration link)
Publish
Repeat for every future occurrence
What works: Free. No additional tools. You have full control over each event's details.
What breaks: Everything described above. It's time-consuming, easy to forget, prone to errors (published events with "(copy)" in the title, wrong dates carried over from the previous week), and doesn't scale. For organizations running multiple recurring programs, this becomes a significant ongoing administrative burden
Option 2: Third-Party Calendar Tools (Tockify, Event Calendar App)
Several third-party tools integrate with Squarespace and support recurring events natively. Tockify and Event Calendar App are the most commonly recommended options in the Squarespace community.
These tools replace or supplement Squarespace's native calendar with an embeddable widget that supports recurring event patterns. You set up the recurrence once — weekly, monthly, first Thursday of the month, whatever you need — and the tool generates the occurrences automatically.
What works: Genuinely solves the recurrence problem. Set it and let it run. Tockify has a free tier with basic features. Event Calendar App supports more advanced recurrence patterns and display options.
What breaks: You're adding an external system and a separate monthly subscription ($0–$39+/month depending on the tool and tier). The calendar widget is embedded in your Squarespace site but isn't native to it — it's a third-party component that can look slightly off-brand and depends on an external service staying operational. Ticket sales, if needed, still require a separate solution.
Option 3: Google Calendar Embed
Create a public Google Calendar for your organization's events, manage recurrence there, and embed the calendar on your Squarespace site using a code block.
What works: Free. Google Calendar has robust recurrence support — daily, weekly, monthly, custom patterns, exceptions for individual occurrences. If your team already manages scheduling in Google Calendar, this keeps everything in one place.
What breaks: Google Calendar embeds are not pretty. They use Google's default styling, which rarely matches a carefully designed Squarespace site. You have limited control over the display. And this approach handles calendar display only — there's no ticketing, registration, or attendee management built in. It's a calendar, not an event management system.
Option 4: Batch Creation Ahead of Time
Rather than creating events one at a time, block off time once per quarter to create all occurrences for the next 12-16 weeks at once. Build a template with all the fixed details, then work through the batch updating only what changes.
What works: Reduces the frequency of the task from weekly to quarterly. Ensures your calendar is always populated well in advance. Easier to catch errors when you're reviewing a full batch than when you're rushing to publish a single event before a deadline.
What breaks: Still manual. Still time-consuming — just concentrated into fewer, longer sessions. Doesn't help if event details change frequently or if you need the flexibility to add or modify occurrences outside your quarterly batch. And it still requires someone to actually do it, which means it still gets deprioritized when things get busy.
What Recurring Events Should Actually Look Like
The right solution isn't a workaround you have to maintain. It's a system that understands that your Thursday morning support group happens every Thursday morning, and handles that automatically — with the ability to make exceptions when something changes.
Here's what that actually requires:
Recurrence pattern support — daily, weekly, monthly, custom (first Monday of the month, every other Tuesday, etc.)
Automatic generation of future occurrences based on the pattern you set
The ability to edit a single occurrence without affecting the series, and to edit the entire series going forward from a specific date
Exceptions handling — canceling or modifying one occurrence while keeping the rest intact
Calendar display that stays current automatically — no manual updates required for future dates to appear
Ticketing and registration that connects to each occurrence, not just the series as a whole
That last point matters more than it sounds. A recurring event series where someone can register for "the Thursday support group" but not for a specific date isn't really solved. For any program where attendance tracking matters — capacity limits, waitlists, reminder emails to confirmed attendees — each occurrence needs to be a distinct registerable event, not just a calendar entry.
What Eventually Is Building
Recurring events support is one of the founding reasons Eventually exists. It's in the product because we ran Coffee Talk for two years and felt every one of those 52 manual event creations. It's in the product because of the mental health nonprofit whose staff had to build their weekly support group schedule by hand. It's in the product because the Squarespace community has been asking for it since at least 2019 and the answer keeps being "we've shared your feedback."
Eventually is a Squarespace extension that adds native event ticketing and management to Squarespace Commerce. Recurring events are handled using standard recurrence patterns — set the schedule once, and Eventually generates each occurrence automatically. Each occurrence is a distinct event with its own registration, capacity management, attendee list, and confirmation emails. Edit one occurrence or edit the series. Cancel a single date without touching the rest.
Because Eventually integrates with Squarespace Commerce — events as service products, tickets as variants, checkout through Squarespace Payments — everything stays on your site. No external calendar tool. No separate ticketing platform. No brand fragmentation. Just recurring events that work the way they should have from the start.
For nonprofits and community organizations running free programming, Eventually's free tier covers events with no ticket price — because a weekly support group shouldn't require a paid subscription just to show up on a calendar.
Eventually is pre-launch and building a waitlist. Join at eventuallyticketing.com for early access and founder pricing.
What to Do Right Now If You're Running Recurring Events on Squarespace
If you need a solution today, before Eventually launches, here's the most practical path based on your situation:
If you run free community events or programming with no ticketing: The Google Calendar embed is worth trying. It's free, it handles recurrence properly, and if design consistency is less critical than keeping your calendar current, it'll get the job done. Tockify's free tier is a more polished alternative if the Google embed looks too rough.
If you sell tickets or need registration for recurring events: Event Calendar App ($39/month) or Tockify's paid tier are your best current options. They handle recurrence and display. You'll still need a separate solution for ticketing, which means additional cost and complexity — but it's the most functional version of the workaround available right now.
If you're managing this manually and want to make it less painful in the short term: Build a master event template with all the fixed details and block time once per quarter to create the next 12 weeks of occurrences in one sitting. It's still manual, but batching it reduces the weekly interruption and makes it easier to QA before anything publishes.
If you're an agency setting this up for a client: Document the process clearly and set a calendar reminder for whoever is responsible. The most common failure mode isn't that the process is too hard — it's that nobody owns it, and it slips when things get busy. Assign an owner. Set the reminder. And consider getting them on the Eventually waitlist so you have a real answer when the next client asks.
The Bottom Line
Squarespace recurring events is a problem that has been documented, requested, and complained about for years. The native feature doesn't exist. The workarounds work, with real costs in time, consistency, and the compounding effect of a calendar that's never quite current.
For community organizations, nonprofits, and anyone whose programming is regular and ongoing, this isn't a minor inconvenience. It's administrative overhead that accumulates week over week, quietly draining time and energy that belongs to the mission.
We built recurring events into Eventually because we needed it ourselves, and because we've seen firsthand what it costs organizations that don't have it. A tool that makes your community harder to find is working against you. Event scheduling should be the easy part.
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Keep reading:
→ How to Sell Event Tickets on Squarespace
→ Squarespace Attendee Management: How to Collect Information from Every Attendee
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Tired of creating the same event by hand every single week?
Eventually is building native recurring event support for Squarespace Commerce. Join the waitlist at eventuallyticketing.com for early access and founder pricing.
